Harley Davidson
Insight:
Everyone associates a middle aged man
getting a motorbike as a mid-life crisis.
But at that point in life, you know who you are,
and what you like.
Everyone associates a middle aged man
getting a motorbike as a mid-life crisis.
But at that point in life, you know who you are,
and what you like.
Idea:
Mid-life, a point of clarity, not crisis.