Dulux
Insight:
People make changes to move on emotionally in life.
People’s lives change and so can their wall colour.
People make changes to move on emotionally in life.
People’s lives change and so can their wall colour.
Moving on can start with a simple paint job
Idea:
A Fresh Coat. A Fresh Start
A Fresh Coat. A Fresh Start
We rebrand the names of Dulux colours to situations people are starting fresh from.
In our social campaign we parter with influencers where they reveal something they starting fresh from.